You need to keep track of posts that mention your brand, even those without the @ or # operators. 1st Easiest To Use in Media Monitoring software. This tool lets you post on multiple social media platforms such as TikTok, Facebook, Twitter, LinkedIn, Instagram, Google Business, Pinterest, Tumblr, and YouTube. Home » PR Fuel » Top 10 FREE Social Media Monitoring Sites . On social, you can monitor…Marketing Manager. Social media listening is the act of analyzing the useful conversations you capture. CARMA offers media monitoring services to support you whatever your requirements. 2 hours ago · Released hostages forced into media silence as Israel tightens control on interviews. 342 reviews. Witness the sheer power of AI-backed insights by requesting a demo of our media monitoring software. Media Monitoring. The complete guide to media monitoring 2021 Edition hide. In the wake of revelations that those tools were being used to surveil activists and protestors, however, and a change in the social media platforms’ policies to prohibit use of their data for surveillance by law enforcement, K-12 schools became a. Overview. Social media monitoring tools act as a powerful early warning system, alerting brands to potential crises in real time. Media acts as a mechanism for the prevention and investigation of allegations of violations or malpractice. Media monitoring service is widely used in public relations to track press releases and stay on top of all pieces of data concerning your client. Leverage your professional network, and get hired. You can use the platform to trawl for brand mentions and gather insights on reader sentiment from your main networks, as well as millions of publications. A strong brand identity is a valuable asset in today's information-packed society filled with brands competing for attention. PR & Comms Tools;The social media monitoring aspects specifically will really come in handy if any disgruntled customer ever decides to rant on social media. S. Media Monitoring adalah proses pemindaian informasi publik pada media cetak atau digital dengan mencari kata kunci pada topik tertentu. By monitoring keywords, brand mentions, and sentiment, brands can detect emerging issues and respond promptly. In contrast to social listening’s more spherical effect, social monitoring is a much easier concept to understand. Parental monitoring has been defined as the tracking or surveillance of a child’s behavior and is often assessed through measures of parental knowledge . Brands can easily monitor the performance of their visual social media profiles with this platform’s visually appealing and easy-to-use dashboard. Report use-cases vary (more on. 7. Read our full Site24x7 review. Step 4: Gather data. (Image. Media monitoring for enterprises. Real-time results. Business: $739/month for five users and 35 social accounts. Tap into our AI-powered deep social listening and monitoring tools to understand what is being said about your company, products and industry on digital channels worldwide. Teams monitor social media to respond to customer queries, issues, comments, and unsolicited feedback. 5. 1. In addition to this, its sentiment analysis platform also offers features like sentiment scoring, social. com. The tool also offers extended features for market research purposes. ) Google. Tracking and analysing media coverage is one of the challenges many PR pros face daily. The following is adapted from a Brennan Center resource on social media monitoring by the U. From Twitter and Facebook to YouTube and Instagram, you can set up customizable streams to track trending keywords and topics in real-time. Entry Level Price: $349. and Sandra Lopez . The all-in-one solution that works wherever you are, either on your desktop or while you’re. Make data-backed decisions. Likewise, it’s the. Features include brand reputation monitoring, competitive intelligence, consumer insights, trend tracking, campaign analysis and more. A media monitoring service, a press clipping service or a clipping service as known in earlier times, provides clients with copies of media content, which is of specific interest to them and subject to changing demand; what they provide may include documentation, content, analysis, or editorial opinion, specifically or widely. Our market-leading, cloud-based media monitoring software captures and delivers news across broadcast, online, print and social with rich analytics, customisable reporting options, alerts and more. ZoomSphere. Even when following best practices, media monitoring can leave you sifting through a lot of raw data. behalf of corporate customers, utilizing state-of the art media analytics tools and preparing customers. 16. Editor Sarah Macharia . Social media monitoring is used for customer care, while social media listening is valuable for gaining insights about customer sentiment regarding your brand and industry. Media monitoring as part of a crisis management plan. Companies and organizations globally rely on. View. Executive News Briefings: Get a daily. Core plan costs $90 per user per month. See reviews of TVEyes, Semrush, Brandwatch Consumer Intelligence and compare free or paid products easily. Entry Level Price: $249. Media monitoring tools for print coverage. Sprout Social is an intuitive platform that delivers smarter, faster business impact from social media. Product Description. 1 Tasks of the Media Analyst 19 3. The second is to start working with them to promote your brand. Senior Journalist jobs. Responding to call-outs and crises. Step 1: Monitor social media channels for mentions of your brand, competitors, products, and keywords related to your business using Hootsuite Streams or . Monitoring is More Granular, While Listening Offers the Big Picture. With the right social listening tools, you can listen in when people talk about your brand or product on social media, blogs, forums, review websites, videos, and more. It is also promoted as a predictor of future events, including threat assessment. Propel is a Public Relations Management (PRM) tool that is designed to streamline your entire PR workflow. A lot of our users’ own content ends up in their alerts. In general, media monitoring costs begin at $29 a month for the most basic monitoring and around $400-$700 a month for enterprise-level services. Contracts for these services range from a few hundred dollars to. Digimind is a social media monitoring tool best suited for understanding brand reputation and less so for holistic social media tracking. Do Better Business in the UK by Using Media Monitoring. 26. Media Briefings. Readly has content available in 17 different languages and is In collaboration with around 1,200 publishers worldwide. Today, we have more than 200 satisfied clients in different countries like The UK, UAE, KSA, Qatar, Kuwait, Oman, and Bahrain, among others, who use our media monitoring services to fulfill their media intelligence. Supporting over 9,000 clients – large and small – we have media monitoring solutions to meet all needs so you can be on top of the competition, make the most of trends and improve your business success every step of. Manage a Crisis. What is media monitoring. social media monitoring tools. Today, we have more than 200 satisfied clients in different countries like The UK, UAE, KSA, Qatar, Kuwait, Oman, and Bahrain, among others, who use our media monitoring services to fulfill their media intelligence. School Social Media Monitoring Won’t Stop the Next Mass Shooting. Track your competitors and analyze their performance and what they are doing. It combines social media posts and other social data, with mentions from across the web. In this way, you’ll achieve more with the resources at hand. Brand24 is an AI-powered social media monitoring tool that tracks mentions across Instagram, Twitter, TikTok, Facebook, LinkedIn, Reddit, YouTube, Twitch, and Quora. From top tier media publications to the smallest customer comment, there’s a lot to cover online. The complete guide to media monitoring 2021 Edition hide. What is media monitoring? Media monitoring refers to listening, watching, and tracking the media coverage and conversation around your organization, industry, competition and related topics. Platforms supported: Twitter, Facebook, Google+, blogs, forums, and more. (11 Ratings) Hypefactors is an integrated software platform, empowering PR and earned media professionals to achieve better results. Brandwatch Consumer Intelligence. Parents cite a number of different reasons why they think parenting has grown more difficult over the years. Zoho Social is a complete social media management tool that helps businesses and agencies schedule posts, monitor mentions on social media, create customizable social media performance analytics. Social media monitoring is the process of finding, identifying, and analyzing what is being said on social media about an individual, a brand, its products, services, industry, or competitors. There is yet another key complicating factor in social media monitoring programs — the increasing use of algorithmic tools to review social media posts. 00. MEMRI cut its teeth monitoring Middle Eastern media for English-speaking audiences, but over the last three years has expanded to real-time social media monitoring, specifically for threats from white supremacists. The rapid development of technology and the wider access to information, through the internet, has increased the importance of media monitoring but luckily media monitoring. Years ago, if you asked what is media monitoring, you’d be. government. Your Dynatrace dashboard. Spend time on what matters. Prices: $97 per month, $197 per month, and $447 per month. You also have access to a team of expert analysts via our managed services. Sprinklr Media Monitoring & Analysis leverages the world’s only unified customer experience management (Unified-CXM) platform to capture and analyze data from news, blogs, print, broadcast, radio, and 30. It sometimes also goes by the name of, or is bundled with, Social Listening, Online Analytics, Buzz Analysis, Social Media Measurement. Used by 600+ of Australia’s largest corporate and government organisations and available on Desktop, Tablet and Mobile devices, Streem enables media teams to monitor, analyse and respond as news happens. Media monitoring for crisis situations – and how monitoring can transform the 3 critical stages of a PR crisis. 3. These distractions and disturbances also reduce an employee’s ability to regain focus once they get back to the task at hand. Media monitoring involves actively tracking the news, social media conversations, and other public conversations about your political campaign or candidates. In my opinion, it’s one of the most powerful social media monitoring tools that you can access for free. Seorang pakar media, William J. Some of the most common responses tend to stress the impact of digital. North Saanich Media Monitoring. Pro, $99/mo - Basic account features include 5 basic alerts, 10,000 mentions, 10 social accounts and 10 users. The average lifespan of a trend is shrinking fast, leaving room for more trends than ever before. New Media Monitoring jobs added daily. Traditionally, this included newspapers, magazines, TV broadcasts, and radio, but it's now expanded to digital media sources: Social media networks. This is the top goal of social media monitoring. More searches. Why you should move to Streem: Built. Media Monitors is accredited by the Media Ratings Council (MRC) for its Radio, Cable and Broadcast spot monitoring services. $0. News Exposure created the first HD digital archive in the media monitoring industry with content dating back to 1984. In today’s world, media monitoring must include more than just print, extending to online, broadcast, podcasts, and social media. The data collected by a brand monitoring tool can have a positive effect on your business. for 1 user. The key is a unified approach that brings 24/7 monitoring of traditional and digital channels together in one media monitoring tool. Mention. July 20, 2023. 99 monthly for the Lite plan, which includes support for five devices, app blocking, screen time limits. Today’s top 144 Media Monitoring jobs in South Africa. 49 €/month with 14-day free trial. Media monitoring tracks relevant activity about a topic, keyword, individual, or brand on selected traditional media channels, including broadcast (TV and radio), print, and online news, and social media channels (such as Twitter, Facebook, and LinkedIn). 2. One of the primary themes that enters into many ways of using the tools is research. Social media monitoring is typically done for the short-term with the intention of providing an immediate response. Click the answer to find similar crossword clues . Insights appear on your dashboard in minutes, which you can use to manage your brand reputation, capitalize on trending stories and build smarter communications strategies. Exclude your own posts. All Monitoring data except data ingested by using Managed Service for Prometheus. These channels can include traditional media (think newsprint, magazines, radio and television) and digital media (web-based applications—which is where most of us spend our time these days). Slide 1 of 17. Readly has content available in 17 different languages and is In collaboration with around 1,200 publishers worldwide. CISION stands as a multifaceted media monitoring platform acclaimed within the publishing sector, utilized by prominent organizations like LinkedIn, 3M, and PBS. Our sophisticated name matching technology with advanced, customizable search filters optimizes the identification of risks that are relevant to you. Prices: $97 per month, $197 per month, and $447 per month. Say you own a line of beauty products; you can use media monitoring tools to find other beauty bloggers with a similar audience and reach out to them for influencer marketing campaigns. Agorapulse is a powerful social media monitoring tool. NoLimit memiliki tiga produk yaitu NoLimit Dashboard, NoLimit Care dan Online Loyalty. This is a significant burden on schools that can detract from their educational mission. 11:12 AM MYT. $30. Media monitoring is to understanding what is being said. Media monitoring helps you to stay up-to-date with the latest trends without using up too much of your resources. Publish. Tracking and. The importance of media monitoring. It’s the ultimate solution for PR agencies, with the added bonus of exporting cool-looking PDF reports. The top companies hiring now for media monitoring officer jobs in United States are K'ima:w Medical Center, SAFE Federal Credit Union, Strategic Security Corp, Foundations, Inc. What it is and why it’s important. Top. Lack of growth, direction or strategy. Get a 360-degree view of your brand health. CARMA helps you monitor competitors. Market Segment. All Monitoring data except data ingested by using Managed Service for Prometheus. Social media monitoring platforms offer fantastic new. You can request a demo of the two higher-tier plans or try a 30-day free trial of Hootsuite Professional or Team today. Enter a Crossword Clue. This not only ensures a positive public. 1. 4. about mma. Agorapulse is a social media management tool that aims to help mid-sized businesses and agencies better manage their Facebook, Twitter, TikTok, Instagram, LinkedIn, and YouTube activity. PR professionals used to review magazines and newspapers looking for mentions of the organization. 2. Monitor your content and brand name, and always let people know you appreciate their support. What is more, it’s not an entirely new concept and strategy. Results. reports. At Mailjet, we use media monitoring to gather product feedback, collect customer support queries via social media, and to identify opportunities to educate on email strategy and best practices. Agorapulse is a powerful social media monitoring tool. The Department of Homeland Security, the FBI, and the State Department are among the many federal agencies that routinely monitor social platforms, for purposes ranging from conducting investigations to identifying threats to screening travelers and immigrants. Cost: Free plan option; paid plans start at 3. It includes monitoring your social media channels for instances when your audience mentions your brand or offers feedback. ZoomSphere is an all-in-one social monitoring tool comprising a scheduler, workflow manager, social media analytics, reporting & benchmarking, Facebook leads manager and mentions monitoring. A comprehensive media monitoring tool can trawl for any content relevant to you, your. Social media monitoring is not a reliable method to predict mass violence. This includes keyword searches related to your industry and specific brand, hashtag searches, comments, likes, dislikes, and more. It boasts a user. SocialSearcher. Conclusion. S. We would like to show you a description here but the site won’t allow us. Social media monitoring tools were once big business for developers marketing to local police departments. This goes hand in hand with understanding your social media ROI and the impact of your social team. $0. Understanding, monitoring, and measuring social media engagement are key aspects that interest scholars and practitioners who proposed diverse conceptualisations, several indicators and KPIs. Media monitoring API explained. A good media monitoring service will help you track the following: Volume of mentions. The software is used by organizations such as Samsung, Intel and Stanford University. To. Slide 1 of 6. With the right social listening tools, you can listen in when people talk about your brand or product on social media, blogs, forums, review websites, videos, and more. Pro-tip: Don't buy a silo social media monitoring tool, instead, go for a social media management platform that. The tool provides over 150 different metrics related to all the major social networks. Comcowich, menyatakan bahwa media monitoring adalah rangkaian proses membaca, mengamati, atau mendengarkan konten dari sumber media secara berkelanjutan. The global media monitoring tools market size was valued at USD 3. January 6 seems to be accelerating this emphasis on social media monitoring without sufficient safeguards. Readly. Source. Repustate’s news analysis platform gives you the ability to track news sites and feeds, podcasts, broadcasts, print media, and social media platforms. A good media monitoring service will help you track the following: Volume of mentions. Four industry-leading products. It has basic media monitoring tools for your brand, across 5 media platforms; The Pro Plan – for marketers and small-businesses. Best free Media Monitoring Software across 39 Media Monitoring Software products. Media monitoring is the process of scanning public information on print or digital platforms looking for keywords on a particular topic. Agorapulse is a great 2-in-1 social media management and monitoring tool for small businesses. Social monitoring is the first step towards powering these connections, helping brands find conversations they can become a part of. See what's happening at HubSpot on our awesome blog. Monitoring online speech — like other forms of surveillance — will lead to self-censorship of those applying for visas. All me. Pro, $79/mo - Unlimited searches, 5 alerts and 5,000 mentions, 1 year of search data, up to 5 users, 50 exports, save up to 5 projects and 1,000 URLs, create up to 10 trending feeds, content analysis reports, domain comparison reports. 04 Sprout Social. However, in this post, I want to make sure you won’t fall for that belief ever. It can chart out our relationships, networks, and associations. In a summer that's brought both peaceful and violent protests, Chicago is stepping up its monitoring of social media. Brand sentiment. KPMG in Canada. Choose from Print, Online, Broadcast, Social Media and Podcast monitoring. “Five-thousand licenses for social media monitoring in real time means that thousands of FBI agents will be looking for key words and topics on an ongoing basis with social media surveillance. This results in a staggering 13% total productivity loss on personal social media usage alone. Identifying is the first step. This is a major concern for many NGOs since they often operate in unstable. For example, media presence at voting and counting centres is critical to preventing electoral fraud, given that full. Delivering the coverage that matters to you. Step 4: Gather data. Help with problems, and don’t hesitate to show some love by sending out gifts - virtual or physical. Media Monitoring In Powerpoint And Google Slides Cpb. In basic terms, social media monitoring is the act of using a tool to listen to what is being said across the internet; monitoring media not just from traditional publishers, but on millions of social sites too. VeeTrack’s Media Tracking and Monitoring empower your brand communication and Public Relation efforts. Just as prevention is the best cure, so a media monitoring service can help diffuse a crisis before it arises. Overview. What G2 Users Think. Exclusively offering 400 Editions of 137 News & Business Dailies, 90 Magazines, 68 e-News and On-line Channels Tracking & Monitoring ServicesBuffer is the all-you-need social media toolkit that lets you focus on doing what you love for your business. Kerr and Stattin. A comprehensive media monitoring tool can trawl for any content relevant to you, your. It allows users to identify trends and your audience’s relationship with the brand. Brand24 is a tool that generates media monitoring reports about your brand, products, or campaigns. Black Week -50% Get instant access to mentions across social media, news, blogs, videos, forums, podcasts, reviews. 7. Deliver a credible and compelling presentation by deploying this Social Media Monitoring Powerpoint Ppt Template Bundles. SocialSearcher identifies as a “free social media search engine”. Brandwatch offers a range of products that offer real-time insights about your industry, your brand, and your marketing, as well as reporting capabilities and system connections that scale with your initiatives. The best social media management tools make it simple and easy to manage your marketing by using social media in a targeted way. Source. Brand24. And the monitoring to identify “narratives” that may lead to violence is broad enough. So you can track brand mentions, and detect when/how people are discussing you. In the left-hand menu, click the + icon next to Mentions to create a new alert. Brand24 employs an AI algorithm that crawls through social media platforms to find mentions of a. Step 3: Create an alert for your campaign. Specifically, they examined the data on the prevalence of mental health concerns throughout the school district. Although 35 out of the 86 studies used manual browser search tools to collect data from social media, this was time-consuming and only allowed for the analysis of small samples compared to social media application. Unfortunately we can’t provide you with a price as NUVI is customised to each individual client based on their specific monitoring needs. Simply put, social media monitoring is keeping an eye on the conversations already happening related to key terms that you search for, such as your brand name, tagline, and product names. Essentially, you "listen" to the social media noise and find conversations relevant to your business goals. 3 min read. Plus. Talkwalker is a social media search, monitoring and analytics tool. Full-Time. The social media metrics to track in 2023 (and why) by Carly Hill. Stakeholder & Key Opinion Leaders. and lets you easily edit and share clips. The report is prepared in PDF format, which makes the document easy to read on every electronic device able to read such files. /926907/", 3 letters crossword clue. The tool provides over 150 different metrics related to all the major social networks. Collected and monitored daily information in newspapers and internet for crisis communication and brand reputation of our different clients. But unfortunately, they also won’t retrieve most results. In addition to monitoring functions, you can schedule, publish, and analyze posts straight from the dashboard. In the wake of the horrific shootings in Buffalo, New York, and Uvalde, Texas, much of the national conversation has focused, appropriately, on gun control measures. Who should be using media monitoring – and the surprising ways that 5 kinds of organizations can benefit from it. It can help. She joins the team with the hopes of contributing to. Most media monitoring services offer sentiment analysis that describes how people feel. 48 Billion in the year 2022 and is expected to reach a value of USD 11. And the monitoring to identify “narratives” that may lead to violence is broad enough. Global or local, free or paywall, our powerful media tracking tools crawl millions of websites – from online newspapers to blogs and forums – to find your coverage. Social media monitoring is an effective way. Social Media Monitoring, or Social Listening, is the process of filtering through online messages using relevant keywords to find the posts and conversations that matter to your business and brand. However. We would like to show you a description here but the site won’t allow us. 50 000 mentions. Increase sales and improve processes. 49 €/month with 14-day free trial. The Crossword Solver finds answers to classic crosswords and cryptic crossword puzzles. Tap into our AI-powered deep social listening and monitoring tools to understand what is being said about your company, products and industry on digital channels worldwide. Media Monitoring. Brand24. TweetDeck lets you create a more customized Twitter interface to monitor different users, hashtags, search terms, and lists. Keep ahead of the current trends and news, benchmark current and past performance, identify crisis sparks before they become wildfires. Monitor your clients' progress from a single intuitive interface and deliver results. The Family Media Plan developed by the American Academy of Pediatrics may be instrumental in developing a mutually agreeable plan for parents and adolescents. Once the preserve of the world’s foremost intelligence agencies, this form of mass surveillance. Social media monitoring is often confused with similar-sounding (and a few similar-meaning) terms. Adding social media to the mix has exponentially grown the market for monitoring solutions. Media monitoring is the process of tracking, analyzing, and reporting on the media coverage of your organization, brand, or issue. Dynatrace is a popular cloud-based network monitoring tool. In our definition of media monitoring, this tracking of social mentions forms just one part of the wider process. This practice benefits PR and communications teams in many ways. For large agencies, Prezly comes at $300/month with 3 users and 10 sites. The Solo Plan – for entrepreneurs and individuals. Hootsuite can help you fully manage posts, collaborations, scheduling, and analytics. Mediastow is the award-winning expert media monitoring, analysis and evaluation agency in the Middle East. Has pricing. They allow you to set up alerts and queries based on specific keywords or phrases that are. Social media monitoring involves the real-time surveillance of user engagement on social media platforms. 10 Geopolitical monitoring Geopolitical monitoring is linked with challenges and changes on the international scene concerning political, social, economic and humanitarian risks. Media monitoring will do that. Enter the length or pattern for better results. Brand24 is a comprehensive tool that gathers in real-time publicly available mentions on social media. Information that enables you to act quickly. Discover CARMA's approach to media monitoring and evaluation. Product Description. 63 billion in 2023 to USD 13. The app has lots of features to monitor smartphone activities. Tracking and analyzing your social media performance can help you get better at social. You might think media monitoring is primarily used in crisis communications: A TikTok trend is gaining popularity, and it involves your company’s product. Digivla) adalah perusahaan media monitoring terkemuka di Indonesia. Defining Media Monitoring in a Brand Context. By keeping track of relevant media outlets and social media channels, these agencies can stay up-to-date on emerging trends, identify potential threats, and conduct effective competitive analysis. Social listening is the act of tracking brand mentions, reviews, and relevant conversations online. 1. 250-363-6818. This means that all our data and insights are top-notch, trusted, and reliable. On the other hand, social media listening can address your long-term needs by providing valuable insights that will be used for developing and improving strategies or coming up with new campaigns. It combines social media posts and other social data, with mentions from across the web. She also is one of the country’s top political bloggers: 1999, she won the Jaime V. Today, I’ll explain what media monitoring is, show how to do it, and pinpoint all its advantages. Established in 2005, our global reach provides the region’s most comprehensive news monitoring service for. Media monitoring is the process of collecting, analyzing, and reporting on the mentions of your organization, brand, products, or competitors across different media channels. Media specialists update and maintain a library of available material, including films, tapes, photos, slides, and software. 8th Easiest To Use in Social Media Listening Tools software. We talk about it a lot. Likewise, it helps track what competitors are doing. Top 5 States with Higher Salaries For. Most notably, a good monitoring program allows a company to more effectively manage its reputation, one of the greatest assets of any business. S. This is a very basic media monitoring metric, telling you how popular your selected keywords are across different platforms. I monitored the book Oryx and Crake with both a free social media monitoring software as well as paid tool Brand24 ( free-to-try ). Get to see the value of your earned media and return on. Then export in various formats, like Excel, which work for both old-school and digitally advanced teams. Brand24 is a tool that generates media monitoring reports about your brand, products, or campaigns. For many brands, social media monitoring has become a crucial component of customer service and customer experience management. Traditionally, this included newspapers, magazines, TV broadcasts, and radio, but it's now expanded to digital media sources: Social media networks. The less productive your employees are, the lower your profits will be. CISION. DigimindEllen Tordesillas is trustee and writer of VERA Files, supervising the "Media Ownership Monitor" Philippines. The rise of social media use among school youth has compelled school districts to implement social media monitoring to prevent active shootings, bullying, harassment, victimization, and suicide in the community. 1. Media monitoring refers to tracking, analyzing and measuring various media channels. 0610/MiB: >250,000 MiB. Compiled article clippings (digital and paper) and keep them in a central location to be consulted when needed for. One of the more well-known tools, this is one of the best media monitoring tools for social media tracking. Social media monitoring or social listening is the continuous monitoring of the social media activities of competitors, customers, target groups and influencers relevant to the organization. SocialPilot has emerged as one of the most straightforward social media analytics tools to use. Because brand monitoring doesn't just stop there - it provides a way to turn unlinked brand mentions into valuable backlinks. January 28 2021. (Image Source)Most Popular Social Media Software. January 6 seems to be accelerating this emphasis on social media monitoring without sufficient safeguards. 2. We don't have enough data from reviews to share who uses this product. 1. It monitors across all relevant platforms. Read more about our software on the product page.